1. Create a name and logo to brand the 'build your own picnic' concept.
2. Main outer packaging in which the picnic items would be carried and taken away in.
3. Themed menu in which the customers would pick their items from. (I will be focusing on a Parisian theme however will propose other themes such as Italian and Spanish.)
4. Packaging for the picnic items
5. Step by step guide to inform customers how the picnic pack works
6. Signage for the store to point out where the picnic food is located
7. Advertising/promotions to let people know about the picnic service (could also be a webpage)
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